Day: April 24, 2010

Apple brand leads the pack

Apple brand leads the pack Apple’s brand is “about fun and imagination”, claims Business Week – and that’s how it was able to grab the lion’s share of the digital music market. The company took the lead using a combination of “great product design and marketing brains”, the report explains. And consumers accepted Apple’s world-beating brands debut into the consumer electronics category because of what it stands for. Lexicon Branding president David Placek described how this manifestation of branding emerged: “The iPod is about creative people doing creative things,” he said. The report continues to look at how innovation...

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PS4 system update 1.70 full detailed, "automatic pre-download, more PS Camera commands and lot more", changelog out

PS4 system update 1.70 full detailed, “automatic pre-download, more PS Camera commands and lot more”, changelog out Today is April 30, the release date of much awaited new Playstation 4 firmware 1.70. Just few hours before its official launch, Sony has full detail PS4 firmware 1.70 on their Playstation Blog. In addition to this, Sony will also release new system update for Playstation Vita v3.15) and PlayStation App (v1.70, already available for download) that will deliver greater integration with your PS4 system. So without much ado, read below what all things, new additions and features are coming with Playstation...

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